Online Press Releases
Writing press releases has for long been a pretty effective way to get backlinks to your website. But, Google has now clamped down on people who issue press releases with the sole intention of creating backlinks and SEO. To avoid being penalized by Google, it’s best to avoid using links until rel=nofollow options go live. You, however, can still include one or two links to your site to help the reader view your website.
Once you write a press release, increase its visibility on social media and other relevant forums. This way you not only drive more traffic to your site but might also inspire another journalist to do a bigger story about you and drive more traffic to your site.